Pixc: AI Auto Alt Text app helps Shopify merchants add and update alt text for all the product images in just a few minutes — no manual editing required.
The app scans and analyzes your store, finds images that are missing or have low-quality alt text, and lets you generate optimized alt text in bulk.
You can choose between two modes:
AI mode — creates natural, descriptive alt text automatically with AI using the product details in your store (name, description, type, vendor, and more).
Template mode — builds alt text from preset variables you choose: Color, Product Name, Product Handle, Filename, and Vendor.
Review everything before it’s applied, skip images that already have alt text, lock or manually edit any image, and turn on Auto-optimize so new product images get alt text automatically.
The result: better image SEO, higher rankings, and improved accessibility — in a few clicks.